Matt Herzberger

Aggregating the best blogs in higher education from all areas: webmasters, marketers, vendors, counselors, consultants, and more.

Responsible for the overall web presence and strategy
Manage a multi function team of designers, developers and projects managers
Create a university web group to provide professional development as well as overall governance
Develop strategic plan for web presence including top tier sites as well as various university wide
applications
Serve on various committees overseeing web and various other technology areas
Create a framework for web standards, policies and compliance

Responsible for the strategy all of e-communications including websites, social media marketing and
targeted messages.
Participate in many university wide initiatives including u-web webmasters group, univ. accessibility
team, key entry points committee, cms selection committee
Develop strategic plan for college engineering including templates for 12 department, central
calendaring, content management (CMS) transition plan, accessibility
Develop features including news portal, student video blog, online magazine
Development of social media communications plan to develop relationships and recruit students
Build community among incoming students to foster a enjoyable college experience
Engaged in day to day web technology to further my knowledge and application of current web
trends

Responsible for all external facing sites including creative and technical direction
Development of XHTML and CSS compliant templates that fit the needs of all clients
Leveraged open source technologies to provide innovative marketing tools through use of blogging
platforms
Pursuit of social media outlets for the utilizing new campaign avenues
Work with clients to access and provide the solutions with limited resources
Elaborate ideas of clients to engineer specs for applications
Engaged in day to day web technology to further my knowledge and application of current web
trends

Responsible for working with clients to provide and maintain their web presence.
Worked with faculty, private and public agencies to produce a web presence for different
departments and clinics
Planed, organized and monitored projects with members of different organizations and agencies
Coordinated intra-unit operations and activities for consistency in application of policies and
procedures
Prepared, assembled and distributed educational and promotional program materials
Assisted with video, audio and image digitizing and production
Collected and compiled data for specialized reports

Responsible for managing staff and coordinating design and production of websites for various clients.
Headed a creative design team that formulates site from origin.
Created custom solutions for the needs of various websites.
Organized plans for new layouts to various existing and static websites.
Implemented new e-commerce solutions, such as a storefront, to existing sites.
Developed new ways to engage customers on complimentary sites such as message boards,
mailing list, live chat and prize drawings.